Services
Choose the service best suited to your project.
Translation & localization
Translation services entail a faithful conversion from one language to another, meticulously maintaining tone, intent, and cultural nuances.
Localization services aim to adapt your content for cultural relevance, allowing your message to resonate more profoundly with French audiences. It guarantees that your content is not just accurately rendered, but also culturally attuned for a global reach.
Transcreation
Transcreation (short for "Creative translation") is an advanced form of translation that goes beyond a straightforward linguistic conversion. It involves adapting content from one language to another to ensure that a message not only communicates accurately but also connects emotionally with the audience. This is vital in global marketing efforts where a one-size-fits-all approach often falls short.
It is employed for marketing materials, advertising campaigns, taglines, brand names, and any content where the cultural context significantly influences the reception of the message.
SEO
SEO translation is a specialized approach to translation that incorporates Search Engine Optimization (SEO) principles to ensure that translated content is not only linguistically accurate but also optimized for search engines. This involves considering keywords, phrases, and SEO strategies specific to the target audience and region. SEO translation is crucial for businesses seeking to expand their online presence globally. By tailoring content for local search behaviors and preferences, SEO translation helps improve the discoverability of websites, blogs, and other online materials in different languages. This practice ensures that businesses can reach their target audience effectively in diverse linguistic markets, maximizing visibility and driving organic traffic. In essence, SEO translation is a strategic tool that combines linguistic precision with SEO best practices, enabling businesses to thrive in an increasingly competitive online landscape.
Post-Edition of Machine Translation (PEMT)
Post-Editing Machine Translation, or PEMT, is a process that involves reviewing and refining content generated by machine translation systems. It aims to enhance the accuracy, fluency, and overall quality of machine-translated text by human linguists. PEMT is used to expedite the translation process and reduce costs, leveraging the efficiency of machine translation while ensuring a final output that meets high linguistic standards. This approach is particularly beneficial for large-scale projects with tight timelines and budget constraints. While machine translation technology has advanced significantly, human expertise remains essential for handling nuances, idioms, and cultural considerations. PEMT strikes a balance between the efficiency of automation and the precision of human linguistic insight, making it a valuable solution for organizations seeking a cost-effective and timely translation process without compromising quality.
Areas of specialization
Tailor-made expertise
Fashion & luxury
Types of contents
Product descriptions, social networks, blog articles, catalogues, etc.
Best for:
Clothing, footwear, leather goods, jewellery, etc.
Consumer products
Types of contents
Product descriptions, social networks, blog articles, catalogues, etc.
Best for:
Electronics, cosmetics, sports, etc.
Marketing & Communication
Types of contents
Blog articles, white papers, infographics, market research, social networks...
Best for:
Marketing and communications agencies, public relations, specialist publications, etc.
Tourism & Travel
Types of contents
Websites, brochures, hotel or holiday descriptions, social networks, blog articles, publications, market research, etc.
Best for:
Transport companies, hotels, travel agencies, etc.